In survey after survey, the FT emerges as the best route to the world's most influential, affluent and prominent people:

The business elite

• The FT and FT.com reach 1 in 5 (19%) of Europe's business elite - more than the WSJE, IHT, Time and Fortune combined and 39% more than the Economist.
• In the UK, both the FT and FT.com reach more C-suite executives in large companies than the Times and timesonline.

The wealthy

• FT newspaper readers earn in excess of £162 billion a year and are worth £600 billion.
• FT.com users have a net worth of £1.3 trillion.

The professional investors

• 1 in 7 FT readers worldwide is a Sterling millionaire.
• FT readers manage or influence assets of US $25 trillion.

The big spenders

• Across Europe, FT readers own cars worth a total of €25.9 billion - the equivalent of 2,900 Bugatti Veyrons or 21,168 Bentley Continental GTs.
• The FT reaches more people who own a yacht or boat than any other international daily title.

Sources: BE Europe 2008, The Professional Investment Community Survey 2008,
Europe 2006, Global Readership Survey 2006, Benchmark Survey 2006.